LOCATION ANALYTICS and COMPETITIVE ADVANTAGE
of PLACE: THEORY AND PRACTICE

Seoul, Korea
Sunday, December 10, 2017, 8:30am – 2:45pm

This workshop focuses on location analytics, competitive advantage of place, and their applications for both the traditional and sharing economy, dealing with relevant theoretical and practical implications. GIS and location analytics enable businesses to make better market planning, location decisions, and supply chain management, and to find and reach target customers by better understanding their traits. By harnessing location advantage, GIS and location analytics can provide businesses with a competitive advantage. This workshop, including the keynote talk by an industry leader in GIS, highlights the emerging area of location analytics and GIS, and how these tools can support the growth and success of businesses. In the afternoon part of the workshop, a common session with SIGDSA will be held for opportunities for collaborative research and pedagogy, and then contributed papers will be presented on a variety of topics related to location analytics informing better decision-making in business and government.
Sponsored by AIS’s Special Interest Group in Geographic Information Systems.

ORGANIZERS AND PRESENTERS:

Brian Hilton, Claremont Graduate University
James B. Pick, University of Redlands
Avijit Sarkar, University of Redlands
Hindupur Ramakrishna, University of Redlands
Dan Farkas, Pace University
Namchul Shin, Pace University
INDUSTY KEYNOTE TALK: Mr. Hwang, Head of Technical Department, Esri Korea

WORKSHOP REFEREED PROCEEDINGS TO BE AVAILABLE AT: www.siggis.wikispaces.com

CONTACT FOR WORKSHOP INFORMATION:

Daniel Farkas, Pace University, New York, NY, USA
dfarkas@pace.edu; 914-773-3662

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Agenda

8:30-9:00am ----------PRE-WORKSHOP COFFEE/TEA

9:00-9:15am-----------Introductions, Introduction to Workshop, Acknowledgments

9:15-10:00am---------Overview of Location Analytics and Competitive Advantage of Place, and Case Examples

10:00-10:15am------- Coffee/Tea Break

10:15-11:05am -------Industry Keynote Talk: Mr. Seung-Youn Hwang , Head of Technical Department, Esri Korea


11:05-11:30am--------Breakout into Discussion Groups: Research Opportunities in Location Analytics and GIS for IS/IT Researchers

11:30-12:20pm ----------Contributed Peer-Reviewed Research Paper Session

12:20-12:30pm ----------Morning Session Wrap-up

12:30-1:45pm---------Networking Lunch with SIGDSA

1:45-2:45pm ----------Common Session with SIGDSA: Big Data and Location Analytics: Synergies and Resources for Teaching and Research